Purple AF 118ml
Purple AF 118ml
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Purple AF is a rich, true purple shade that works well across different hair levels, from platinum to light brown.
Best Results:
Pre-Lightened Hair – vibrant results on level 8+. Deep purple tints on darker hair.
- Semi-Permanent
- PPD and Ammonia free
- 100% Vegan & Cruelty-Free
Before applying, always perform a strand test to ensure the desired shade and compatibility with your hair.
Wanting a larger size? Check out Arctic Fox Purple AF 236ml
#AFProTip: Purple AF pairs well with tons of other Arctic Fox shades; try mixing it with some Wrath for a burgundy, or Poseidon for a deep indigo.
Colours displayed are an indication only, it is important to research colours before selecting. Due to a large number of factors that can affect the final outcome, dye results cannot be guaranteed. Always perform a strand test before proceeding. For more information on how to use this product please click here.

Great customer service, and the colour was exactly what I wanted. I did start with a super light base, and it came obnoxiously bright just as expected!
I was struggling to find a nice deep purple dye until I came across this one, absolutely stunning colour! I got Poseidon to mix with it, but ended up not wanting to change the purple too much since it was so pretty. Fades kinda quick (on my hair anyway), but it's fading much nicer than my previous dye and I'm not using any other products to try maintain the colour. Highly recommend!
My favorite hair dye out there. This colour is amazing 👏 🤩