Directions Vermillion Red. La Riche Directions offer a huge range of semi-permanent conditioning hair colours. All shades can be mixed together to create your own unique colour. To achieve the best results hair must be pre-lightened to an optimum level.
- Contains 100ml
- Semi-Permanent hair colour
- PPD and ammonia free
- Not tested on animals
Colours displayed are an indication only, it is important to research colours before selecting. Due to a large number of factors that can affect the final outcome, dye results cannot be guaranteed. Always perform a strand test before proceeding. For more information on how to use this product please click here.
I've been colouring my hair for 7 years and used a lot of different brands and a few different colours. I was a bit uneasy when this was recommended this to me, although she's only ordered dye through this site and brand, and her hair was always AMAZING. I can now officially say that I am CONVERTED. Thank you for producing a colour that is both beautiful and caring for my hair. Thank you for making a dye that I don't have to worry if a small amount ends up on one of my animals some how. I love love LOVE this brand and they're product! And will always bring return business and positive word of mouth.