• La Riche Directions Deep Purple pottle containing 100ml of semi-permanent hair colour
  • La Riche Directions simulation of Deep Purple hair colour on a level 10 swatch
  • La Riche Directions hair colour chart showing the full range of 46 semi-permanent dyes
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Deep Purple

Deep Purple

La Riche Directions

$17.90
$17.90
Sale Sold out
Taxes included. Shipping calculated at checkout.

One of the most in-demand colours, Deep Purple is here to captivate with its intense purple coverage and blue undertones.

For the most vivid results, we recommend applying to bleached hair. Image of swatch is a simulation of the colour on a level 10.

  • 100ml semi-permanent hair colour
  • 100% vegan friendly and cruelty-free
  • Directions colours are inter-mixable to create a new shade

Colours displayed are an indication only, it is important to research colours before selecting. Due to a large number of factors that can affect the final outcome, dye results cannot be guaranteed. Always perform a strand test before proceeding. For more information on how to use this product please click here.

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  • 5 stars: 6 (60%)
  • 4 stars: 1 (10%)
  • 3 stars: 2 (20%)
  • 2 stars: 0 (0%)
  • 1 star: 1 (10%)
B
Bee Robinson
What it says on the box!

A lovely deep purple, very bold and bright!

Bee Robinson review photo
P
Paige Harvey
Very nice purple

Super fast shipping. The colour came out a very pretty dark purple with pretty blue tones.
Will definitely buy again.

Paige Harvey review photo
M
May Angeli de la Cruz
Love it! 💜

Love the color but faded after a few wash.

May Angeli de la Cruz review photo
M
Missi Moretz
Best hair dye

Always a radiantly bright color even on dark hair it leaves a subtle sheen.

C
Chrissie MacAulay-Bury
Awesome

Absolutely love the colour, had heaps of comments, love sinister Boutique- great service and fast delivery 😀

m
minn higgins
was great

broke up w my boyfriend and got a gf 2 days later, works wonders

N
N.K.
Purple with Blue Undertones

This is a great purple dye if you're looking for blue/cool undertone. It washes out to a beautiful blue purple colour.

D
Danielle Riley

Great colour pay off and lasting power

R
River Lancaster

Not the best purple, fades quite quickly to a dark blue.

Z
Zoe Platt-Young
Review of deep purple la riche

While I appreciated the low price of the dye it washes out quickly and was very blue rather than purple within one shampoo after dyeing. Next time I’ll try one of the more pink tones