Platinum 118ml
Platinum 118ml
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Introducing IROIRO Premium colour series!
Iroiro 140 Platinum
- Vegan-friendly - Made with completely vegan, cruelty-free natural ingredients.
- Natural - Iroiro is made with 100% pure coconut oil and yuzu-cranberry fragrance. Our preservative is natural.
- Gentle Contains no harsh or irritating chemicals
- Easy to Apply - The hair colour is cream-based which means you simply have to massage it in. The coconut oil in the ingredients helps to restore dry or damaged hair.
- Please NOTE: For Silver, Platinum & Pastel colours, lighten your hair to Level 10+ in order to achieve optimal results. For all other colours please check our Iroiro Level Guide.
Iroiro is a 100% vegan and cruelty-free semi-permanent hair colour. Most vibrant and long lasting, this colour proves that natural doesn't mean weak. Available in both 8oz and 4oz eco-friendly containers.
As well as colouring your hair, Iroiro provides your hair with the nourishment it needs to stay healthy which is especially important when it comes to colouring your hair thanks to the natural organic coconut oil in the ingredients, which helps to keep your hair moisturised throughout the colouring process.
Many vegan products still contain harsh chemicals that can damage your hair. We don't think that's right. Here's a list of harsh chemicals we don't use in our products:
- Petrol-based chemicals
- PEGs
- Paraben
- Synthetic preservatives such as Methylisothiazolinone or Methylchloroisothiazolinone
- Synthetic fragrances
- Peroxide
- Ammonia
- PPD
- Alcohol
Your hair doesn't need unnatural ingredients to look great and we'll never include them in our products.
Reviews
Reviews
Customer Reviews
I had virgin hair when I decided to do this so absolutely no ghost of hair dyes past interfering here.
I bleached my hair to a nice blonde (1), applied the dye which smelled great and went on to be a pretty perfectly neutral grey.
The problem came when I went to touch up my regrowth. I accidentally overlapped the bleach onto where the iroiro was applied and it very quickly turned ORANGE and I’m not talking brassy blonde I mean like a bowl of fruit.
The dye isn’t dark enough to neutralise this so I had no choice but to bleach all hair so it would at least be close to an even colour.
Now I’m going to have to buy a different coloured dye or maybe start wearing a clown outfit
